How can we use outdoor advertising machines to achieve effective publicity? 

1. digital display is a powerful marketing tool. It can promote actions and enhance brand impact, so that users can understand in depth.

2. no matter when walking or sitting, consumers will not be staring at the screen of outdoor advertising machines just like watching TV. From the visual and ideological level, they usually only have a look at unintentionally, do not deliberately watch, but remember the moment of a picture.

Therefore, it is often said that effective transmission is the need to express information quickly, to omit what is not important information, to shorten the time of advertising, and to repeat the information to deepen the impression of people. To create some creative ideas, we should think about how to adjust according to the time and behavior of people watching the screen.

3. innovation services are changing with the demand of users, but product creativity still depends on broadcasting and printing. For digital signage ads, its creativity is often thought of afterwards. The kind of early thinking will reduce the limit, promote the creative thinking and translate into the new thinking idea that the advertising machine wants to surpass the flat advertising and use the radio and television advertising.

From these three aspects to think and improve, advertising machine manufacturers can help and promote outdoor advertising machine to achieve effective publicity effect.